I can see where you are coming from, but I'd read the information differently.
Folks are asking more about South America, because they understand the least about it, not because it's the most popular destination.
Your not going to find a whole load of Brits, posting up and asking how to get across the Channel, they just know, or know someone who does, or there are four pages full of good advise, if they google it.
It's the less travelled places that get asked about the most.
With the exception of Australia, which is super easy to travel in, but a freakishly long way to go, with a whole lot of world to grab the attention in between, at least from the UK.
Anyhow, not saying your wrong or anything, just the way I see it.
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