Turkey, Travellers information, Motorcycle Market

Note: Websites indicated with a are in Turkish only at this time.

The Motorcycle Market in Turkey

It is difficult to obtain reliable data on sales but in the year 2000 we estimated that the class above 500 cc. has a yearly sale of 1200 vehicles per year and the total active number of these bikes is below 5.000 units.

This year sales have been severely affected by the "financial crisis of the Country" with the associated devaluation of the Turkish Liras: prices soared and financing was not available. A conservative forecast for 2001 fixes the total sales (same categories as above) at 600/700 units.

  • Yamaha claims the leading market share position being the sole producer to cover all categories with Sport, Cross, Enduro, Touring, and Cruiser models.
  • BMW enjoy the reputation and prestige coming from the car market and it shares with Yamaha a leading position in sales. The same distributor, Borusan covers cars and bikes and it is in the process of opening in Istanbul a new, larger service center. Most of the police bikes in the Country come from BMW and the service, although streamlined, is present in Ankara and Istanbul.
  • The distribution of KTM, once controlled by BMW-Borusan, has now been taken over by DEMAKS.
  • Kawasaki was once the market leader but it has now lost several positions with a reduction of the models imported (primarily Sport and Cruiser). The same Importer of Kawasaki distributes Aprilia (Pegaso and Scooters).
  • Honda and Suzuki, in the past sporadically present in the market are now increasing share in the Sport and Enduro segment. Suzuki took direct distribution of the bikes while Honda is reinforcing the marketing and sales structure.
  • A very dedicated and specialized importer, Demaks deals with small quantities of exotica such as Ducati, Triumph, Moto Guzzi and Bimota.
  • Finally, for the lovers of exotica and strong wallets, Titan bikes are imported and serviced in Istanbul.
  • Harley Davidson - some of the HOG members (http://www.hogtr.com) clock serious mileage on their machine and sustain a rich calendar of events and rides. Good service for H-D in Istanbul (with Café') and in Ankara.

The Motorcycle Dealer network in Istanbul

OMM is in the process of preparing a "Yellow Pages" of repair centers for bikes in Turkey. The work has been dragging on for a long time due to the limited resources of the group. We are listing here the most important centers in Istanbul and we will (it is a promise) insert soon a list for the entire Country.

The following list is alphabetical by dealer name. To find a dealer for specific brands, Edit / Find or Ctrl-F and type the brand name.

Borusan

  • Motosiklet Merkezi, Kurucesme Caddesi No 72 Kurucesme
  • Tel: +90-212- 287 72 50.
  • Fax: +90-212- 287 72 54
  • To contact: Bylhan Ozturk
  • BRANDS: Importer of BMW bikes, accessories and Rider equipment in Turkey
  • SERVICE: Same as showroom
  • TIPS: Service & showroom are located in the European side's coastline, between two bridges. In the same location "Boxer Café" offers a meeting point for bikers. The helpful staff sometimes can be too busy for an attentive service.

Daytona

  • Sahilyolu, Tranvay Caddesi No 60/A Kurucesme
  • Tel: +90-212- 287 17 87.
  • Fax: +90-212- 263 47 25.
  • To contact: Bulent MAMAY and Aleaddin BALTA
  • BRANDS: Main distributor of SPIDI garments, FM helmets, DAYTONA boots
  • Retailer of: YAMAHA bikes & scooters. Second hand trade is available.
  • SERVICE: Same as showroom
  • TIPS: Service & showroom are located in the European side's coastline, between two bridges, few meters from BMW show room. The owner of the shop has been in the bike's business for long time.

Daytona

  • Sahilyolu, Tranvay Caddesi No 60/A Kurucesme
  • Tel: +90-212- 287 17 87.
  • Fax: +90-212- 263 47 25.
  • To contact: Bulent MAMAY and Aleaddin BALTA
  • BRANDS: Main distributor of SPIDI garments, FM helmets, DAYTONA boots
  • Retailer of: YAMAHA bikes & scooters. Second hand trade is available.
  • SERVICE: Same as showroom
  • TIPS: Service & showroom are located in the European side's coastline, between two bridges, few meters from BMW show room. The owner of the shop has been in the bike's business for long time.

Demaks

  • Bagdat Caddesi Cevre Yolu Cikisi Intas Bloklari C Blok No: 28   Kiziltoprak
  • Tel:   +90 216 418 77 50. 
  • Fax: +90 216 418 77 51.
  • Web: www.demaks.com  
  • To contact: Selcuk  BEKTAS
  • BRANDS: Importer of: DUCATI, TRIUMPH, KTM, HUSQVARNA, POLARIS, MOTOGUZZI, LEM bikes, ITALJET scooters, ALPINESTAR, SPYKE garments, AGV, ROOF, LAZER helmets
  • Retailer of: K&N air filters, DYNOJET carburetors kits, RENTHAL enduro accessories, MICRON, SUPERTRAPP exhausts, OHLIN suspensions, SCOTT glasses, DID chain. Second hand trade is available.
  • SERVICE: Bagdat Caddesi No: 12/0 Adatepe Maltepe
  • Tel:   +90 216 442 15 80     Fax: +90 216 442 23 80
  • TIPS:  The shop is located at the Asian side's Kiziltoprak exit to the first bridge with some other bike shops around. The service is also on the Asian side, away from the showroom.

Efsane Motor

  • Muallim Naci Caddesi No: 85 Ortakoy 80840
  • Tel: +90 212 261 62 65  
  • Fax: +90 212 261 43 39
  • BRANDS: Importer of HARLEY DAVIDSON bikes and accessories, PIAGGIO Scooters
  • SERVICE; Same as showroom.
  • TIPS: The facility is located in the European side along the Bosphorus coastline road on the Bebek village just before where the First Bridge carriers stand.  Full HOG atmosphere and assistance by friendly and courteous staff. HD Café.

Fan Moto

  • Ataturk Oto Sanayi Sitesi 2.Kisim 34. Sokak. No: 1404 Maslak.
  • Tel: +90 212 285 08 88.
  • Fax: +90 212 276 10 51
  • To contact: Suleyman Memnun, s.me...@superonline.com and Koksal Cerrahoglu, k.ce...@superonline.com
  • BRANDS: Importer of:  AXO, UFO garments, enduro accessories, boots and helmets.
  • Retailer of: YAMAHA bikes & scooters. Rental of off-road bikes. Second hand trade is available
  • SERVICE: Same as showroom.
  • TIPS: "The Point" for off road riders, this facility is located on the European side, within the industrial area of main automotive maintenance shops and spare part dealers. Therefore it is easier to obtain here spare parts and competent help. The owner, Suleyman MEMNUN is a well-known figure in local motorcycle sport, several times champion off-road and on circuit. He conducts a very competent program of track and enduro training (Memnun Racing Team).

Genc Moto

  • Barbaros Bulvari, Hossohpet Sokak. No: 1 Balmumcu
  • Tel: +90 212 274 27 27
  • Fax: +90 212 272 40 33 
  • To contact: Omer DEMIREL
  • BRANDS: Retailer of: PIAGGIO scooters, SHOEI, UVEX, LAZER helmets, various garments and spare parts. Large selection of second hand bikes.
  • SERVICE: Same as showroom.
  • TIPS: The facility is located on the European side, in the middle of the town on the uphill way towards the business center Mecidiyekoy- Maslak. They provide small repair services in relatively short time, especially on scooters. The owner is a long distance traveler on bike.

Genc Sebat

  • Eski Duyunu Umumiye Sokak. No: 13 Sirkeci
  • Tel: +90 212 512 94 78.
  • Fax: +90 212 514 01 29
  • To contact: Kenan DEMIREL
  • BRANDS: Retailer of: UVEX, LAZER, CABERG, YES, BEST, ABV helmets, various garments and spare parts available.
  • TIPS: The shop is located in the European side, within the old town, in the middle of the ancient trade area Sirkeci on the south side of Golden Horn.

Korlas

  • Bagdat No: 253/2 81060 Goztepe
  • Tel: +90 216 467 31 17.
  • Fax: +90 216 467 31 16 
  • To contact: Koray EYILIK
  • BRANDS: Importer of: PIRELLI tires, DEVIL exhausts, MOTOREX oils, FRANK THOMAS garments, FERODO brake pads, SUOMY helmets
  • Retailer of: SUZUKI bikes & scooters. Second hand trade is available.
  • TIPS: The showroom is located on Asian side's main shopping avenue.

Moto Line

  • Sahil Yolu, Kennedy Caddesi No: 81 Bakirkoy
  • Tel: +90 212 542 24 73. Fax: +90 212 542 2473 
  • To contact: Necmi EKERMAN
  • BRANDS: Retailer of: SUZUKI bikes, ARAI, NOLAN helmets, YOSHIMURA exhausts, various parts & accessories. Second hand trade is available.
  • SERVICE: Tel: +90 212 571 0397
  • TIPS: The showroom is located on European coastline towards the Ataturk airport.

Moto Racing

  • Zuhtu Pasa Mahallesi, Bagdat, Cemal Bey apt. No: 22 Kiziltoprak
  • Tel: +90 216 449 34 20. Fax: +90 216 449 22 77 
  • To contact: Levent CELASUN
  • BRANDS: Retailer of: KAWASAKI, APRILIA bikes &scooters, SHOEI helmets. Second hand trade is available.
  • TIPS: The showroom is located at the beginning of the Asian side's main shopping avenue. The owner has been long time in the business and he is also involved on track racing. 

Motorium

  • Yali Mahallesi, Fevzi  Cakmak Caddesi, NO: 26/1 Maltepe
  • Tel: +90 216 352 0978  
  • To contact: Tolga BUYUKONER
  • BRANDS: Retailer of: SUZUKI bikes, PIRELLI tires. Second hand trade is available.
  • TIPS: The showroom is located on the Asian side.

Ninja

  • Kennedy Bulvari No: 79 Sahilyolu-Bakirkoy 34720
  • Tel: +90 212 542 99 23.
  • Fax: +90 212 542 99 57 
  • To contact: Cetin OKCU
  • BRANDS: Importer of:  ARROW exhausts, NONFANGO luggage, BOXTER tank leathers, ERMAX screens, LIGHTTECH screws
  • Retailer of: YAMAHA bikes & scooters. Second hand trade is available.
  • TIPS: The showroom is located on European coastline towards the Ataturk airport.

Pazarbasi

  • Köybasi Caddesi No: 268/3 Yenikoy, 80870
  • Tel: +90 212 223 35 34.
  • Fax: +90 212 223 35 53 
  • To contact: Engin Pazarbasi, paza...@superonline.com
  • BRANDS: Importer of: IXS garments, SCHUBERT helmets
  • Retailer of: HONDA bikes & scooters. Second hand trade is available.
  • TIPS: The showroom is located on European coastline after the Second Bosphorus bridges towards the Black Sea.

Skuter Servis

  • Tunel Ilk Belediye Caddesi No: 3 Beyoglu
  • Tel:  +90 212 249 60 45.
  • Fax:  +90 212 251 04 29.
  • To contact: Fuat KALAYCIOGLU
  • BRANDS: Retailer of PIAGGIO scooters & spare parts.
  • TIPS: The shop is located besides the ancient metro (Tunel)'s Beyoglu gate in the center of Istanbul European side. One of the oldest shops, in business since 1963.

Toys for Big Boys

  • Nispetiye, AKMERKEZ, Zemin Kat No: 188 Etiler
  • Tel: +90 212 282 05 97
  • Fax: +90 212 282 05 98 
  • To contact: Burak Birol, bura...@t4bb.com
  • BRANDS: Retailer of: LAZER, AGV, BELL helmets, KTM bikes, TROY LEE DESIGNS garments, and various camping accessories.
  • TIPS: The shop is located on the European side's biggest shopping mall. Offering a large range of camping, travelling and bike accessories, the shop is open till 22:00.

Villa Motor

  • Nispetiye, No: 3 Levent
  • Tel: +90 212 269 02 09  
  • To contact: Adnan TEKIN
  • BRANDS: Retailer of CABERG helmets, GIVI luggage. Independent bike importer. Second hand trade is available.
  • SERVICE: Tel: +90 212 283 35 08 
  • To contact: Mr. Gurhan
  • TIPS: The showroom is located on the European side. The service is located on the main car maintenance site Ataturk Sanayi Sitesi. The shop also provides basic bike training.

(Copyright © 1999-2001 BY OMM ACADEMY)
September 2001 third edition by Paolo Volpara

Fourth Edition updates Grant Johnson, 2013



 

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