What do I offer to the companies in return?
 

hey everyone!

some of you may or may have not read on the other subforum about my intention to ride from Zagreb (Croatia) to Africa via Lisabon and back and my Q has something to do about this ride.

In the past few days I have started to spread the word about it arround my town and some interest has come up..... sponsorships, TV etc etc. IF all goes well, I would make this ride a fundraiser. Now, what I would like to know is WHAT exactly am I offering to the companies that may be willing to sponsor me?

-media coverage (t-shirts, logos etc. during potential interviews
-photos of their products durin the ride (for ex. drinking some bottled water in a photo in I dont kno, Morocco for ex, or on the edge of the desert)

pls. I need more ideas, how to make this a good project, because Id like to raise some money for the kids and babies here in Zagreb, in one hospital

thanx all

I'm pretty amatuerish about this whole fundraising thing, limiting myself to a webpage (see below) for Save The Children.
Before I go though I'm going to do a 'press release' to the local and national (Scottish) papers about my trip. I'm currently a press photographer and am fairly sure that at least the locals, and very possibly the Scottish nationals will run it. The papers love anything a bit different from the normal shaving head/running marathon for charity stories. One benefit of the whole Ewan McGregor, Long Way Round, thing is that adventure biking is now 'sexy' (shudder!) meaning it makes 'good copy'!
Perhaps if you contact the papers and TV stations, get some kind of idea how much coverage you'll get, then you can go back to local companies and tell them exactly what they'll get out of it.
I suspect you'll find it easier to get donations to your charity than free kit but I may be wrong. I haven't attempted to get free kit so I don't really know.
Save The Children were very keen that I contact the press as this kind of publicity is worth loads to them, even notwithstanding the money you personally raise for them. I guess it's like getting free advertising space.
Luck with it, Matt

http://www.justgiving.com/mattcartney